Dad Cap - Eternal Cycle of Pints

Dad cap with the eternal cycle of pints artwork and mo chara logo embroidered.

Together with artist Nathanaël Roman of Pipe & Pallet, we set out to embody the spirit of our mantra the 'eternal cycle of pints' through this illustration.

Inspired by Hinduism's concept of Samsara or the eternal cycle of life and death. No matter how hard we try, we can't escape the cycle of pints (nor do we want to). This continuing loop of pints is at the heart of our everyday living.